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CRM Radio

Aug 2018

Host & Show

August 1, 2018

About Susan Finch

Susan Finch has been in public relations, advertising, and marketing going back nearly 30 years. Her clients range from cities to healthcare services, small organizations, non-profits, real estate professionals, and many B2B service providers. This variety of clients allows her to bring unexpected solutions to the challenges clients have had for years. Susan has had many clients for more than 15 years and enjoys keeping them current through her education packages, custom training libraries, as well as group sessions and events.
In addition to giving clients the reins to take control of their online presence, she also thoroughly enjoys creating branding packages that are in alignment with the company's mission and goals. Her ability to create content and use it in a dozen ways each time makes her an invaluable resource to her clients. They refer to her as the "And THEN...!" professional that keeps them thinking and growing with her infectious enthusiasm for their success.


About Paul Petersen

Petersen is the General Manager and Vice President of GoldMine. His career spans working with sales and marketing systems and processes, having developed, managed, and sold for companies including McDonald's Corporation, General Electric, Symantec, and Allied Van Lines. He now has 19 years with a CRM background at GoldMine. He holds a JD from Loyola University of Chicago and was one of the first to be awarded the Professional Certified Marketer designation by the American Marketing Association.